Our knowledgeable and friendly staff at For Art’s Sake are on hand to provide expert advice and assistance, helping customers to find the perfect pair of glasses or jewellery to match their style and personality.

With our commitment to creativity, individuality, and self-expression, the For Art’s Sake store in Covent Garden London is a must-visit destination for anyone looking for stylish and unique eyewear.

What would you say is the biggest milestone to date?

"Opening our Covent Garden store was a dream come true. People once called our sunglasses 'too crazy,' but then came Harvey Nichols, Net-A-Porter, and even celebrities. We've made tough choices, like turning down investors to stay true to our vision, but seeing our creations on strong, inspiring women keeps us going every step of the way."

— Founder, Xiwen Zhang-Makridis